Maserati is pushing hard to promote its new Ghibli sedan. The latest promotional offering by the company is this ad campaign titled "The absolute opposite of ordinary."
The commercial spot asks, "What happened to you luxury?" A room full of tiny electric motors beats strings against little white boxes evokes feelings of mundane robots droning on day in and day out. Something that I could see appearing in an art gallery just as well as it fits with this commercial.
I think its a great ad campaign that really gets to the spirit of what a Maserati is.
The commercial spot asks, "What happened to you luxury?" A room full of tiny electric motors beats strings against little white boxes evokes feelings of mundane robots droning on day in and day out. Something that I could see appearing in an art gallery just as well as it fits with this commercial.
I think its a great ad campaign that really gets to the spirit of what a Maserati is.